How To Run A Successful
Fundraiser
You need to know why you want to
fundraise. You do this by answering the following questions:
1. Do you need to raise money?
Answer the above question and you
will have the source of your group's motivation and the community's effort to
help you acquire the funds you need.
2. What will you do with the
money you raise?
Find out what you need. Survey those who are active participants within the
your organization or group.
Example: The PTA/PTO may want to ask teachers what is needed in the
classrooms or administrators what is needed in the school as a whole. Then
choose from the list of items that appear in the majority or allow the
fundraising committee to decide amongst the available choices.
3. How much will you need?
This is where you create a goal. For instance, if your goal is to
raise money to purchase computer equipment, research all the costs involved
(hardware, software, installation, etc.).
Also, don't forget the annual costs of maintenance and repair if you are
purchasing equipment.
4. Who will be your fundraising
personnel responsible for:
- Choosing a fundraiser
- Making sure order forms get to the
sellers
- Getting information out to the public
about your fundraiser
- Collecting orders
- Tallying orders
- Counting Money
- Depositing Money
- Handling delivery
5. How are you going to raise the money?
Will you use the direct sales approach?
Brochure sales such as cookie dough, chocolate, gifts, etc. or
scratch cards and local merchant's savings cards are fast becoming the
easiest and most profit producing method of raising money.
What about community service activities? Auctions, car washes, leaf raking,
concessions at concerts or sporting events, etc.
As you can see, getting organized is not that difficult, is it? Once you
have answered the questions relevant to your group, you are on your way to
earning those profits you desire. |